I believe that my clothes can give people a better image of themselves - that it can increase their feelings of confidence and happiness.
When I started Giorgio Armani in the mid-'70s, I realized that women needed a way to dress that was equivalent to that of men - something that would give them dignity, an attitude that would help them handle their work life.
Interpretation
What this quote means
Giorgio Armani emphasizes the importance of designing clothing that empowers women in the workplace.
In this quote, Giorgio Armani reflects on the inception of his fashion brand and the motivation behind creating women's clothing that parallels men's attire in terms of dignity and professionalism. He underscores the belief that women deserve clothing that not only enhances their appearance but also equips them with the confidence and attitude necessary to navigate their work environments effectively, promoting equality in fashion and the workforce.
Themes
In practice
Example use cases
During a keynote speech at a women's conference, this quote can inspire discussions on empowerment in professional attire.
More from Giorgio Armani
All quotes →The goal I seek is to have people refine their style through my clothing without having them become victims of fashion.
These designers have no reserve. They've chosen a path and thrown themselves onto it head first, regardless of everything. Whether or not their designs are sellable or vulgar. As long as it's new and people talk about it. That is the truth.
Elegance is not catching somebody's eyes, it's staying in somebody's memory
Remain true to yourself and your philosophy. Changing in the face of adversity will in fact diminish your credibility with your customers.
The essence of style is a simple way of saying something complex.
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A business woman needs a successful mix of design and practicality. I look for that special piece that sets the watch apart from the norm. I want to have something unique that differentiates itself with style and glamour.
Fashion cannot make you sexy. Experience makes you sexy. Imagination makes people sexy. You have to train yourself, you have to study, and you have to live your life.
A woman has no need to be perfect or even beautiful to wear my dresses. The dress will do all that for her.
There's never a new fashion but it's old.
My relationship with fashion has always been that each of us stars in our own movies and costumes ourselves to play the part we want. You take blouses and jeans and dresses, and you put them together, and they tell your story.
You can never take too much care over the choice of your shoes. Too many women think that they are unimportant, but the real proof of an elegant woman is what is on her feet.