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The media wants overnight successes (so they have someone to tear down). Ignore them. Ignore the early adopter critics that never have enough to play with. Ignore your investors that want proven tactics and predictable instant results. Listen instead to your real customers, to your vision and make something for the long haul. Because that's how long it's going to take, guys.
Seth Godin
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Interpretation

What this quote means

Focus on long-term goals and your true customers instead of seeking quick validation from the media and critics.

This quote by Seth Godin emphasizes the importance of ignoring the noise created by the media and critics who often prioritize sensationalism over substance. Instead, it encourages creators and entrepreneurs to focus on their vision and the needs of their actual customers, as lasting success requires time, dedication, and a commitment to quality rather than chasing instant recognition or approval.

Themes

SuccessPatienceCustomersVisionMediaCritics

In practice

Example use cases

This quote can inspire your team during a meeting about long-term project planning.

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The problem with taking offense is that it's really hard to figure out what to do with it after you're done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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The danger of the Web is that you can go from idea to public announcement in under ten minutes.
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Art isn't only a painting. Art is anything that is creative, passionate and personal. Art is the unique work of a human being created to touch another. Art is created to have an impact, to change someone else.
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