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We have this myth that extroverts are better salespeople. As a result, extroverts are more likely to enter sales; extroverts are more likely to get promoted in sales jobs. But if you look at the correlation between extroversion and actual sales performance - that is, how many times the cash register actually rings - the correlation's almost zero.
Daniel H. Pink
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Interpretation

What this quote means

The belief that extroverts make better salespeople is a misconception, as sales success is not correlated with extroversion.

In this quote, Daniel H. Pink challenges the common notion that extroverted individuals naturally excel in sales roles. He points out that the myth linking extroversion to sales performance is not supported by data, as there is minimal correlation between an individual's extroverted nature and their actual sales results, suggesting that other traits or skills may be more important for success in sales.

Themes

SalesExtroversionPerformanceMythSuccess

In practice

Example use cases

In a sales training seminar to emphasize the importance of diverse skills beyond extroversion.

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