The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.
Interpretation
Modern individuals are easily influenced by images, making them vulnerable to advertising manipulations.
In this quote, Johan Huizinga highlights how the contemporary person has become more susceptible to visual stimuli, particularly from advertisements. This susceptibility leads to a diminished ability to critically evaluate information and make sound judgments, allowing advertisers to manipulate perceptions and desires effectively. As a consequence, individuals often consume and accept messages without the necessary scrutiny, reinforcing the power of advertising in shaping opinions and choices in the modern world.
In practice
In a marketing class when discussing the impact of visual advertising on consumer behavior.
If a serious statement is defined as one that may be made in terms of waking life, poetry will never rise to the level of seriousness. It lies beyond seriousness, on that more primitive and original level where the child, the animal, the savage, and the seer belong, in the region of dream, enchantment, ecstasy, laughter. To understand poetry we must be capable of donning the child's soul like a magic cloak and of forsaking man's wisdom for the child's.
The title of hero is bestowed by the survivors upon the fallen, who themselves know nothing of heroism.
A new culture can only grow up in the soil of a purged humanity.
History, as the study of the past, makes the coherence of what happened comprehensible by reducing events to a dramatic pattern and seeming them in a simple form.
Systematic philosophical and practical anti-intellectualism such as we are witnessing appears to be something truly novel in the history of human culture.
History can predict nothing except that great changes in human relationships will never come about in the form in which they have been anticipated.
Every nation has the right to demand proper treatment and no country should violate the territory of any other country.
I have the general philosophy of creating the future you want to see.
When thinking about the future, it is fashionable to be pessimistic. Yet the evidence unequivocally belies such pessimism. Over the past centuries, humanity's lot has improved dramatically - in the developed world, where it is rather obvious, but also in the developing world, where life expectancy has more than doubled in the past 100 years.
Mind precedes all phenomena, mind matters most, everything is mind-made. If with an impure mind, you speak or act, then suffering follows you as the cartwheel follows the foot of the draft animal. If with a pure mind, you speak or act, then happiness follows you as a shadow that never departs
In the late nineteenth and early twentieth centuries, old people in America had prayed, "Please God, don't let me look poor." In the year 2000, they prayed, "Please God, don't let me look old." Sexiness was equated with youth, and youth ruled. The most widespread age-related disease was not senility but juvenility.
The problem of the Middle East is poverty more than politics.
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