The time has come to recognize that food, how we produce it, process it, package it, sell it, cook it and eat it, is as important as any other issue.
Interpretation
Food production and consumption are critical issues that deserve equal attention as other major societal concerns.
In this quote, José Andrés emphasizes the vital role that food plays in society and advocates for a broader recognition of the entire food ecosystem. He asserts that how we handle food—from its production to its consumption—affects many aspects of life and society, and thus it should be treated with the same seriousness as other significant global issues like health, environment, and economy.
In practice
In a speech about sustainability at a food conference, one might say, 'As José Andrés puts it, the time has come to recognize that food is as important as any other issue.'
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The business of feeding people is the most amazing business in the world.
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