To say that "the camera cannot lie" is merely to underline the multiple deceits that are now practised in its name.
Marshall McluhanRead
Time’ has ceased, 'space' has vanished. We now live in a global village... a simultaneous happening
Interpretation
The quote highlights the transformative impact of communication technology on the world, making distances irrelevant.
Marshall McLuhan's quote emphasizes how advancements in technology, particularly communication, have fundamentally altered our perception of time and space. In a 'global village,' geographical barriers dissolve, allowing people to connect instantly regardless of their physical location. This interconnectedness leads to a new collective experience where events and information are shared and experienced simultaneously across the globe.
In practice
During a conference on globalization, this quote can be used to illustrate the power of modern communications.
To say that "the camera cannot lie" is merely to underline the multiple deceits that are now practised in its name.
A point of view can be a dangerous luxury when substituted for insight and understanding.
In big industry new ideas are invited to rear their heads so they can be clobbered at once. The idea department of a big firm is a sort of lab for isolating dangerous viruses.
The news automatically becomes the real world for the TV user and is not a substitute for reality, but is itself an immediate reality.
Faced with information overload, we have no alternative but pattern-recognition.
The poet, the artist, the sleuth, whoever sharpens our perception tends to antisocial; rarely 'well adjusted,' he cannot go along with currents and trends.
More than anything else, technology will pave the way for innovative change at Starbucks. The bulk of Starbucks' innovation over the next several years will be technology-focused.
Our job as the game creators or developers - the programmers, artists, and whatnot - is that we have to kind of put ourselves in the user's shoes. We try to see what they're seeing, and then make it, and support what we think they might think.
Because primarily of the power of the Internet, people of modest means can band together and amass vast sums of money that can change the world for some public good if they all agree.
With tech companies, whoever's the leader is always questioned, you know. They say, 'Is this the end of them?' And - there's more - more times people think that's the case than it really is the case.
There's a popular saying that the Internet interprets censorship as damage and routes around it. Desire and innovation will trump policy, the argument goes, as clever programmers circumvent controls.
I think a lot of great software has been written by people who are scratching a short-term itch, something which has been niggling them for ages, but in the back of their mind they’ve got a wonderful long-term plan.
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