Victory is much more meaningful when it comes not just from one person, but from the joint achievements of many.
Interpretation
True victory is richer when achieved collectively rather than individually.
Howard Schultz emphasizes the importance of collaboration and teamwork in achieving success. When victories are won through the combined efforts of many individuals, they carry a deeper significance, fostering a sense of community and shared purpose that enhances the overall achievement.
In practice
This quote can inspire a team during a collaborative project presentation.
The rules of engagement around building a brand have changed significantly over the past 10 to 15 years. Where companies at one time could spread their message through traditional marketing, consumers now seek an enduring emotional connection with the companies they patronize. The foundation of that connection is the most important characteristic of building a world-class brand: trust. Trust with your people and trust with your customers.
The future of America is not an entitlement. We have been given a treasure chest of gifts and opportunities, but some people are being left behind, and success is not sustainable unless it is shared.
Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.
While their service is ending, our responsibility is just beginning!
In life, you can blame a lot of people and you can wallow in self-pity or you can pick yourself up and say listen, I have to be responsible for myself.
When I first discovered in the early 1980s the Italian espresso bars in my trip to Italy, the vision was to re-create that for America - a third place that had not existed before. Starbucks re-created that in America in our own image; a place to go other than home or work. We also created an industry that did not exist: specialty coffee.
My serve can get better, for sure. It's not just about serving bombs, but positioning, variation in speed, in spin.
The important thing is to keep playing, to play against weak opponents and to play for big stakes.
Anyplace we go in the world, when someone asks us what we do, we feel an immense pride in saying, 'FBI.'
We didn't have music videos. You weren't an overnight sensation. You had to work at it and learn your craft: how to take care of your voice, how to pace your concerts, all that trial and error.
My parents taught me a long time ago that you win in life with people, and that's important, because if you hang with winners, you stand a great chance of being a winner.
I found the most difficult thing when you became successful - when I had the record album, it won Album of the Year - that you were cut off from the source of your material. Your material was everyday people, and you were kind of cut off from that, and you had to work at it.
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