Mastering the paradox of star brands is very difficult and rare - fortunately.
Bernard ArnaultRead
At a big company, often size turns into constipation; it fogs the lens about what's really happening. Sometimes with size and success comes the notion that since we've done things to be successful, we have the formula and can institutionalize it. That can be death.
Interpretation
Large companies can become rigid and lose touch with reality due to their own success.
In this quote, Mark Parker reflects on the challenges that come with the growth and success of a large company. He suggests that as organizations expand, they may become less flexible, leading to a disconnect from the true feelings and needs of their employees and customers. This 'constipation' can create an illusion that past successes provide a guaranteed formula for future achievements, which can hinder innovation and ultimately lead to failure.
In practice
This quote can be used in a business meeting to highlight the importance of staying adaptable.
Mastering the paradox of star brands is very difficult and rare - fortunately.
If your startup is only in the development or idea stage, there is almost no better predictor of failure - I mean, utter failure, scorched-earth bankruptcy - than raising too much money in the first round.
As long as you keep doing the right thing and have the best product, you can beat the bigger company.
Hierarchy is an organization with its face toward the CEO and its ass toward the customer.
In the final analysis, finding a way to do clean business and not to pay bribes actually improves your bottom line.
Learn to sell. In business you’re always selling: to your prospects, investors and employees. To be the best salesperson put yourself in the shoes of the person to whom you’re selling. Don’t sell your product. Solve their problems.
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