It's a privilege to serve the poor, to be servants of noble Africans, but I better belong in the rehearsal room or in the studio with my band. That's where I want to be and I still wake up in the morning with melodies in my head.
BonoRead
What turns me on about the digital age, what excited me personally, is that you have closed the gap between dreaming and doing. You see, it used to be that if you wanted to make a record of a song, you needed a studio and a producer. Now, you need a laptop.
Interpretation
The digital age has made it easier to turn dreams into reality by reducing barriers to creation.
This quote by Bono highlights the transformative power of the digital age, emphasizing how advances in technology have significantly lowered the barriers to artistic creation. In the past, producing music required access to expensive studios and professional producers, but now, through digital tools and software, anyone with a laptop can create and share their art, thereby making the process of bringing dreams to life more accessible than ever.
In practice
During a speech at a technology conference, one might use this quote to illustrate how digital tools empower creators.
It's a privilege to serve the poor, to be servants of noble Africans, but I better belong in the rehearsal room or in the studio with my band. That's where I want to be and I still wake up in the morning with melodies in my head.
Perspective is the cure for depression.
At a certain point, I just felt, you know, God is not looking for alms, God is looking for action.
It's much easier to be successful than it is to be relevant. The tricks won't keep you relevant. Tricks might keep you popular for a while, but in all honesty, I don't know how U2 will stay relevant. I know we've got a future. I know we can fill stadiums. And yet with every record, I think, 'Is this it? Are we still relevant?'
God is in the slums, in the cardboard boxes where the poor play house. God is in the silence of a mother who has infected her child with a virus that will end both their lives. God is in the cries heard under the rubble of war. God is in the debris of wasted opportunity and lives, and God is with us if we are with them.
Hanging out with politicians and corporations is very unhip work. But I think that the U2 audience have turned out to be incredibly subtle in their understanding.
Overnight the digital age had changed the course of history for our company. Everything that we thought was in our control no longer was. But within a year we had invested in social media and digital experts. Now Starbucks is the number one brand on Facebook.
Television is becoming a collage - there are so many channels that you move through them making a collage yourself. In that sense, everyone sees something a bit different.
The Internet treats censorship as a malfunction and routes around it.
I have no problem with technological solutions to social problems. The key question for me is, 'Who gets to implement them?' and, 'What kinds of politics of reform do technological solutions smuggle through the back door?'
Technology is far more than a method, it is a world in itself. As a method, it is superior in almost every respect. But only where it is left to itself, as in gigantic structures of engineering, there technology reveals its true nature.
We nonchalantly expect that next year's smartphone will be faster and better than this year's, yet we struggle to imagine that society and our lives could progress at anything like the pace at which technology advances and we meekly accept it when things go backwards.
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