We are our choices. Build yourself a great story.
Jeff BezosRead
When you are eighty years old, and in a quiet moment of reflection narrating for only yourself the most personal version of your life story, the telling that will be most compact and meaningful will be the series of choices you have made. In the end, we are our choices.
Interpretation
Our lives are defined by the choices we make over time.
This quote emphasizes the significance of the choices we make throughout our lives, suggesting that when we reflect on our past, the essence of our existence will be captured in those choices. Jeff Bezos highlights that our identities and life stories are shaped not by external circumstances, but by the decisions we consciously choose to take.
In practice
During a graduation speech to inspire students to consider their future choices.
We are our choices. Build yourself a great story.
Work hard, have fun and make history.
If you're not stubborn, you'll give up on experiments too soon. And if you're not flexible, you'll pound your head against the wall and you won't see a different solution to a problem you're trying to solve.
But there's so much kludge, so much terrible stuff, we are at the 1908 Hurley washing machine stage with the Internet. That's where we are. We don't get our hair caught in it, but that's the level of primitiveness of where we are. We're in 1908.
Because, you know, resilience - if you think of it in terms of the Gold Rush, then you'd be pretty depressed right now because the last nugget of gold would be gone. But the good thing is, with innovation, there isn't a last nugget. Every new thing creates two new questions and two new opportunities.
We've done price elasticity studies, and the answer is always that we should raise prices. We don't do that, because we believe -- and we have to take this as an article of faith -- that by keeping our prices very, very low, we earn trust with customers over time, and that that actually does maximize free cash flow over the long term.
Nothing has really happened until it has been recorded.
Our men think earning money and ordering around others is where power lies. They don't think power is in the hands of the woman who takes care of everyone all day long, and gives birth to their children.
I finally understood: In order to contribute to Africa, I would have to know myself better and be clearer about my goals. I would have to be ready to take Africa on its own terms, not mine, and to learn my limits and present myself not as a do-gooder with a big heart, but as someone with something to give and gain by being there. Compassion wasn't enough
As a general principle, I should put it that a man's country is where the things he loves are most respected. Circumstances may have prevented his ever setting foot there, but it remains his country.
The trace left behind is substituted for the practice. It exhibits the (voracious) property that the geographical system has of being able to transform action into legibility, but in doing so it causes a way of being in the world to be forgotten.
She [Alice] went on "And how do you know that you're mad?" "To begin with," said the Cat, "a dog's not mad. You grant that?" "I suppose so," said Alice. "Well, then," the Cat went on, "you see, a dog growls when it's angry, and wags it's tail when it's pleased. Now I growl when I'm pleased, and wag my tail when I'm angry. Therefore I'm mad."
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