Start with a growing market. Swim in a stream that becomes a river and ultimately an ocean. Be a leader in that market, not a follower, and constantly build the best products possible.
Robert NoyceRead
Optimism is an essential ingredient of innovation. How else can the individual welcome change over security, adventure over staying in safe places?
Interpretation
Optimism fosters a willingness to embrace change and take risks in pursuit of innovation.
This quote highlights the importance of optimism as a driving force behind innovation. It suggests that a positive attitude allows individuals to prioritize change and adventure over the comfort of security. Without optimism, it would be challenging for individuals to embrace new ideas and venture into the unknown, which is essential for progress and creativity.
In practice
During a team meeting about new project proposals, I mentioned, 'As Robert Noyce said, optimism is an essential ingredient of innovation.'
Start with a growing market. Swim in a stream that becomes a river and ultimately an ocean. Be a leader in that market, not a follower, and constantly build the best products possible.
To be an inventor, you have to be willing to live with a sense of uncertainty, to work in this darkness and grope towards an answer, to put up with anxiety about whether there is an answer.
Innovation is not born from the dream, innovation is born from the struggle
The way innovating companies are designed leaves ambiguities, overlaps, decision conflicts or decision vacuums in some parts of the organisation. People rail at this, curse it-and invent innovative ways to overcome it.
Do you know what my favorite renewable fuel is? An ecosystem for innovation.
You want to look at what other companies are doing. It's very important not to be hermetically sealed. But you don't want to look at it as if, 'OK, we're going to copy that.' You want to look at it and say, 'That's very interesting. What can we be inspired to do as a result of that?' And then put your own unique twist on it.
My view is there's no bad time to innovate.
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