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If you're sitting in your minivan, playing your computer animated films for your children in the back seat, is it the animation that's entertaining you as you drive and listen? No, it's the storytelling. That's why we put so much importance on story. No amount of great animation will save a bad story.
John Lasseter
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Interpretation

What this quote means

The essence of storytelling is more important than the visual elements of animation.

John Lasseter emphasizes the fundamental importance of storytelling in entertainment, particularly in the context of animated films. He suggests that while animation can be visually stunning, it is the story itself that captures and holds the audience's attention, indicating that great animation cannot compensate for a weak narrative. This highlights the significance of a compelling story in engaging and entertaining viewers, especially in family-oriented content.

Themes

StorytellingAnimationEntertainmentImportanceNarrative

In practice

Example use cases

This quote can be used in a discussion about the importance of story in filmmaking.

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