In professional work - certainly in the arts and graphics - 99% of people have zero courage. They blow with the wind.
George LoisRead
A cautious creative is an oxymoron.
Interpretation
Being overly cautious can stifle creativity.
The quote by George Lois emphasizes that true creativity requires boldness and risk-taking. If one is too cautious, they hinder their ability to innovate and express original ideas, which is essential for any creative endeavor.
In practice
A speaker at a creative workshop could use this quote to encourage attendees to take risks in their projects.
In professional work - certainly in the arts and graphics - 99% of people have zero courage. They blow with the wind.
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