The smartest groups, then, are made up of people with diverse perspectives who are able to stay independent of each other.
The history of the Internet is, in part, a series of opportunities missed: the major record labels let Apple take over the digital-music business; Blockbuster refused to buy Netflix for a mere fifty million dollars; Excite turned down the chance to acquire Google for less than a million dollars.
Interpretation
What this quote means
The quote highlights missed opportunities by major companies in the face of technological advancements.
In this quote, Surowiecki emphasizes how companies often overlook significant opportunities that could redefine their industries. He cites specific examples where major players like record labels and Blockbuster missed the chance to adapt to the changing landscape of digital media and entertainment, ultimately allowing other companies to thrive in their places. This serves as a cautionary tale about the importance of recognizing and seizing opportunities in a rapidly evolving market.
Themes
In practice
Example use cases
In a business seminar discussing digital transformation, you could use this quote to illustrate the risks of ignoring technological change.
More from James Surowiecki
All quotes →On the simplest level, telecommuting makes it harder for people to have the kinds of informal interactions that are crucial to the way knowledge moves through an organization. The role that hallway chat plays in driving new ideas has become a cliche of business writing, but that doesn't make it less true.
In a world where companies increasingly know about their business in real time, it makes no sense that public reporting mostly follows the old quarterly schedule. Companies sit on vital information until reporting day, at which point the market goes crazy.
Linux is a complex example of the wisdom of crowds. It's a good example in the sense that it shows you can set people to work in a decentralized way - that is, without anyone really directing their efforts in a particular direction - and still trust that they're going to come up with good answers.
It's a familiar truism that at any one moment, financial markets are dominated by either fear or greed. But the healthiest markets are those that are animated by both fear and greed at the same time.
The essence of procrastination lies in not doing what you think you should be doing, a mental contortion that surely accounts for the great psychic toll the habit takes on people. This is the perplexing thing about procrastination: although it seems to involve avoiding unpleasant tasks, indulging in it generally doesn't make people happy.
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The one thing perhaps that technology hasn't always given us is a sense of how to make the wisest use of technology.
About three million computers get sold every year in China, people don't pay for the software. Someday they will, though. And as long as they're going to steal it, we want them to steal ours. They'll get sort of addicted, and then we'll somehow figure out how to collect sometime in the next decade.
Today's environment is beginning to threaten today's organizations, finding them seriously deficient in their nervous system design... The degree of coordination, perception, rational adaptation, etc., which will appear in the next generation of human organizations will drive our present organizational forms, with their clumsy nervous systems, into extinction.
The consumer is deciding what they want to see and when and how, and filmmakers are more aware and accepting of the fact that success is not predicated on your movie showing in a traditional theater for a certain amount of time.
Machines are admirable and tyrannize only with the user's consent. Where, then, is the enemy? Not where the machine gives relief from drudgery but where human judgment abdicates. The smoothest machine-made product of the age is the organization man, for even the best organizing principle tends to corrupt, and the mechanical principle corrupts absolutely.
The Linux philosophy is "laugh in the face of danger". Oops. Wrong one. "Do it yourself". That's it.