We are our choices. Build yourself a great story.
Jeff BezosRead
Part of company culture is path-dependent - it's the lessons you learn along the way.
Interpretation
Company culture is shaped by the experiences and lessons learned over time.
This quote by Jeff Bezos highlights the importance of experiences in shaping a company's culture. It suggests that the journey and the lessons learned during that journey significantly influence the way a company operates and its core values, emphasizing that culture is not static but evolves based on the challenges and successes encountered along the way.
In practice
In a business seminar discussing how to foster a positive work environment, this quote can illustrate the importance of experiential learning.
We are our choices. Build yourself a great story.
Work hard, have fun and make history.
If you're not stubborn, you'll give up on experiments too soon. And if you're not flexible, you'll pound your head against the wall and you won't see a different solution to a problem you're trying to solve.
But there's so much kludge, so much terrible stuff, we are at the 1908 Hurley washing machine stage with the Internet. That's where we are. We don't get our hair caught in it, but that's the level of primitiveness of where we are. We're in 1908.
Because, you know, resilience - if you think of it in terms of the Gold Rush, then you'd be pretty depressed right now because the last nugget of gold would be gone. But the good thing is, with innovation, there isn't a last nugget. Every new thing creates two new questions and two new opportunities.
When you are eighty years old, and in a quiet moment of reflection narrating for only yourself the most personal version of your life story, the telling that will be most compact and meaningful will be the series of choices you have made. In the end, we are our choices.
A great business has to have a conscience. You have to know who you are and who you are not.
I'm a believer that you accomplish much, much more with direct relationships than by using an intermediary. And that cash you keep in the bank can be the difference between staying alive as a small business, or not.
In the long run managements stressing accounting appearance over economic substance usually achieve little of either.
The goal is not to do business with everybody who needs what you have. The goal is to do business with people who believe what you believe.
A visionary company doesn't simply balance between idealism and profitability: it seeks to be highly idealistic and highly profitable. A visionary company doesn't simply balance between preserving a tightly held core ideology and stimulating vigorous change and movement; it does both to an extreme.
If you believe your product or service can fulfill a true need, it's your moral obligation to sell it.
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