Great stories are still just great yarns. News remains the best human drama ever. Technology is not changing the story; it is just changing the way in which we deliver it.
Andrew Ross SorkinRead
Before the web and these highly focused entities, journalists got to decide what was important to tell their audience and educated their readers. Now, journalists have to try and understand what their consumer actually wants to read and what angle they are looking for in order to keep audiences engaged in a highly competitive world.
Interpretation
What this quote means
The role of journalists has evolved from educating readers to catering to their preferences in a competitive landscape.
In this quote, Andrew Ross Sorkin highlights the significant shift in the responsibilities of journalists brought about by the internet. Traditionally, journalists held the power to determine what was important news for their audience, guiding and educating them. In the current digital age, however, they are pressured to align their reporting with the interests and preferences of consumers, attempting to engage a public that is overwhelmed with choices, thereby underscoring the competitive nature of modern journalism.
Themes
JournalismAudienceCompetitionMediaInformation
In practice
Example use cases
In a discussion on the future of journalism, this quote can highlight the pressures journalists face today.
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