When you're building a business or joining a company you have to be transparent, you can't have two sets of information for two sets of people.
Interpretation
Transparency in business is essential for trust and integrity.
In this quote, Howard Schultz emphasizes the importance of transparency in building a business or being part of an organization. He suggests that having separate sets of information for different groups of people undermines trust and can lead to dysfunction, advocating for honesty and openness to foster a healthy corporate culture.
In practice
This quote can be shared in a corporate workshop on ethical leadership.
The rules of engagement around building a brand have changed significantly over the past 10 to 15 years. Where companies at one time could spread their message through traditional marketing, consumers now seek an enduring emotional connection with the companies they patronize. The foundation of that connection is the most important characteristic of building a world-class brand: trust. Trust with your people and trust with your customers.
The future of America is not an entitlement. We have been given a treasure chest of gifts and opportunities, but some people are being left behind, and success is not sustainable unless it is shared.
Starbucks is not an advertiser; people think we are a great marketing company, but in fact we spend very little money on marketing and more money on training our people than advertising.
While their service is ending, our responsibility is just beginning!
In life, you can blame a lot of people and you can wallow in self-pity or you can pick yourself up and say listen, I have to be responsible for myself.
When I first discovered in the early 1980s the Italian espresso bars in my trip to Italy, the vision was to re-create that for America - a third place that had not existed before. Starbucks re-created that in America in our own image; a place to go other than home or work. We also created an industry that did not exist: specialty coffee.
Leadership is not achieved by an individual. Leadership is bestowed by the group.
You'll never see the president carry his own luggage, and why? Because even though we know he has luggage, it would reduce his stature if he was too much like us. We need to think of our leaders as being above us, even though they must still relate to us.
Football strategy does not originate in a scrimmage: it is useless to expect solutions in a political campaign.
The difference between a good and great officer is about ten seconds.
The best buy by way of management is brains-at any price.
Women have to be active listeners and interrupters - but when you interrupt, you have to know what you are talking about.
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