The North Star has always been the same, which for us, is about making insanely great products that really change the world in some way - enrich people's lives.
Tim CookRead
If hearing that the CEO of Apple is gay can help someone struggling to come to terms with who he or she is, or bring comfort to anyone who feels alone, or inspire people to insist on their equality, then it's worth the trade-off with my own privacy.
Interpretation
What this quote means
Sharing personal identities can empower others facing similar struggles.
In this quote, Tim Cook emphasizes the importance of visibility and representation for the LGBTQ+ community. He suggests that his openness about his sexual orientation is a small price to pay if it can provide support, comfort, or inspiration to others who may be struggling with their own identities, thereby promoting a sense of equality and belonging.
Themes
IdentityInspirationEqualityVisibilityComfort
In practice
Example use cases
Using this quote in a speech at a Pride event to emphasize the importance of representation.
More from Tim Cook
All quotes →There have been people that suggest that we should have a back door. But the reality is if you put a back door in, that back door's for everybody - for good guys and bad guys.
Tim CookRead
I don't subscribe to the view some people have in the industry that you should purposefully design products that do not last that long. I don't think it is good for anyone.
Tim CookRead
When technological advancement can go up so exponentially, I do think there's a risk of losing sight of the fact that tech should serve humanity, not the other way around.
Tim CookRead
Work takes on new meaning when you feel you are pointed in the right direction. Otherwise, it's just a job, and life is too short for that.
Tim CookRead
That has always been the objective of Apple: to do things that really enrich people's lives. That you look back on and you wonder, 'How did I live without this?'
Tim CookRead
Similar quotes
Come, my friends Tis not too late to seek a newer world Push off, and sitting well in order smite The sounding furrows; for my purpose holds To sail beyond the sunset and the baths Of all the western stars, until I die
Alfred Lord TennysonRead
Greet every morning with open arms and say thanks every night with a full heart. Each day is a precious gift to be savored and used, not left unopened and hoarded for a future that may never come.
Regina BrettRead
I wrote 'Option B' because I want other people to know it can get better, and I want to help people make it better.
Sheryl SandbergRead
Even in bad times, always say thank you. Whatever you are going through, God is using you to get through. God has already put a rainbow in the cloud.
Oprah WinfreyRead
If you want to know how much darkness there is around you, you must sharpen your eyes, peering at the faint lights in the distance.
Italo CalvinoRead
To this day, I can never shake the connection between this boy, Peeta Mellark, and the bread that gave me hope, and the dandelion that reminded me that I was not doomed.
Suzanne CollinsRead