The North Star has always been the same, which for us, is about making insanely great products that really change the world in some way - enrich people's lives.
Tim CookRead
All of us technology companies need to create some tools that help diminish the volume of fake news. We must try to squeeze this without stepping on freedom of speech and of the press, but we must also help the reader.
Interpretation
Technology companies have a responsibility to combat fake news while respecting freedom of speech.
In this quote, Tim Cook emphasizes the dual responsibility of technology companies to provide tools that reduce the spread of fake news and misinformation, while also upholding the fundamental principles of freedom of speech and a free press. He suggests that there exists a delicate balance between safeguarding these freedoms and mitigating the negative impacts of false information on readers and society as a whole.
In practice
To highlight the importance of responsible media consumption during a tech conference.
The North Star has always been the same, which for us, is about making insanely great products that really change the world in some way - enrich people's lives.
There have been people that suggest that we should have a back door. But the reality is if you put a back door in, that back door's for everybody - for good guys and bad guys.
I don't subscribe to the view some people have in the industry that you should purposefully design products that do not last that long. I don't think it is good for anyone.
When technological advancement can go up so exponentially, I do think there's a risk of losing sight of the fact that tech should serve humanity, not the other way around.
Work takes on new meaning when you feel you are pointed in the right direction. Otherwise, it's just a job, and life is too short for that.
That has always been the objective of Apple: to do things that really enrich people's lives. That you look back on and you wonder, 'How did I live without this?'
The Net interprets censorship as damage and routes around it.
Google, Microsoft and Yahoo should be developing new technologies to bypass government sensors and barriers to the Internet; but instead, they agreed to guard the gates themselves.
Making AI more sensitive to the full scope of human thought is no simple task. The solutions are likely to require insights derived from fields beyond computer science, which means programmers will have to learn to collaborate more often with experts in other domains.
When I was trying to popularize the concept of the Internet - ten or 15 years ago - I came up with this concept of "the 5 Cs." Services needed to have content, context, community, commerce, and connectivity. After that, when I was trying to think of what the key management principles were to build into the culture, I started talking about the Ps. The P's were things like passion, perseverance, perspective and people. I think the people aspect is really the most important one.
Most of the value of deep learning today is in narrow domains where you can get a lot of data. Here's one example of something it cannot do: have a meaningful conversation.
It is not necessary to conceal anything from a public insensible to contradiction and narcotized by technological diversions.
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