QuoteProject
Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service. The iMac is not just the color or translucence or the shape of the shell. The essence of the iMac is to be the finest possible consumer computer in which each element plays together.
Steve Jobs
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Interpretation

What this quote means

Design is the essence of a product, reflecting its true nature beyond surface aesthetics.

This quote by Steve Jobs emphasizes that design is more than just the visual aspects of a product; it embodies the soul and purpose behind its creation. The iMac serves as an example of how every component of a product can harmoniously contribute to its overall function and aesthetic, ultimately resulting in an exceptional consumer experience.

Themes

DesignCreativityProductEssenceAesthetics

In practice

Example use cases

In a presentation about product development, one could use this quote to highlight the importance of design.

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